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To Be Or Not To Be?

Written by Dwight Lamb | May 4, 2023 5:30:00 PM

Now, that's a profound question.

The opening six words of Act III, Scene 1 in Hamlet, stand as William Shakespeare's most renowned line,
resonating across the English-speaking world.

Six words.

All single syllables.

Not a word exceeding three letters.

That's the power of simplicity.

And simplicity in action is the essence of this message.

Whether your aspirations and ambitions are To Be or Not to Be? hinges on one thing...

Your capacity to ACT.

It's as straightforward as that.

UNTAPPED HUMAN POTENTIAL is humanity's most prevalent challenge, the colossal elephant in the room,
and here;s the kicker...

It's the swiftest and simplest problem to address.

Globally, there exists a chronic gap between intentions and outcomes, where the goals set by salons and
individuals often diverge significantly from the results they attain.

Here's the crux...

A primary reason individuals, teams, and salons fall short is not due to a lack of knowledge, intellect,
experience, or information.

  • It's not due to cash flow issues.
  • It's not because of an unsupportive distributor.
  • It's not due to intense competition.

While these factors play a role, they are not the central villain; they are symptoms of a more profound concern.

The primary reason and the root cause impeding people from reaching their goals and unlocking their potential
stem from poor or nonexistent execution.

Exceptional execution stands as the paramount market differentiator, a formidable competitive advantage, the
ultimate force multiplier...

And it's the deciding factor for whether your goals are To Be or Not to Be? The most squandered resources in
this world are the aspirations, dreams, ideas, and intentions that fail to materialize into purposeful action.

So, what's the remedy?

Three words...

ANSWER WITH ACTION.

The marketplace exclusively rewards successful execution. Goals like getting in shape, increasing revenue,
expanding your client base, boosting retail sales, strengthening your relationships, or building a robust online
reputation, hold no meaning without purposeful action.

Enhancing your execution skills stands as the smartest move, eliminating the barrier between your current life
and the one you are capable of living.

People can achieve remarkable feats when they step into the arena, roll up their sleeves, and get their hands
dirty.

When you and your team, are ready to answer with action, doing what needs to be done instead of engaging in
questioning, debating, or complaining, you will accomplish truly extraordinary things.

"Knowledge is a light, but action is the spark that ignites it into a blazing flame of progress and success."

- Dwight Lamb "the ATTITUDE guy"